WELLS FARGO
ACTIVE CASH CARD
“I know a lot of your ideas are sports related, but try to think beyond that,” I heard many times through the process of writing a million rejected scripts for the Active Cash Card. So fittingly, the one that finally gets through is…the basketball one. And hey, it ran on TNT for the 2024 NBA Playoffs, so I will take full credit for the brand syngergy that I absolutely did not consider when concepting this.
Anyway, the Wells Fargo Active Cash Card, yeah. You earn 2% cash back on what you want, and what you need. In this case, it’s making sure you have proof that you totally nailed a trick shot in your driveway.